Maria ana vitorino
Web[3] Vitorino, Maria Ana (2014) \Understanding the E ect of Advertising on Stock Returns and Firm Value: Theory and Evidence from a Structural Model," Management Science, 60 (1), 227{245. [4] Belo, Frederico, Xiaoji Lin and Maria Ana Vitorino (2014) \Brand Capital and Firm Value," WebMaria Ana Vitorino. Associate Professor, INSEAD. Verified email at insead.edu - Homepage. Marketing Economics Industrial Organization. Articles Cited by Public …
Maria ana vitorino
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WebVoir le profil de Maria Ana Vitorino sur LinkedIn, le plus grand réseau professionnel mondial. Maria Ana a 5 postes sur son profil. Consultez le … WebApr 9, 2011 · Maria Ana Vitorino. INSEAD. Date Written: March 24, 2013. Abstract. We study the role of brand capital – a primary form of intangible capital – for firm valuation …
http://maria-ana-vitorino.com/docs/BeloLinVitorino2014.pdf http://maria-ana-vitorino.com/docs/BeloGalaSalomaoVitorino2024.pdf
WebApr 9, 2011 · Maria Ana Vitorino INSEAD Date Written: March 24, 2013 Abstract We study the role of brand capital – a primary form of intangible capital – for firm valuation and risk in the cross section of publicly traded firms. http://maria-ana-vitorino.com/docs/cv.pdf
WebJun 15, 2024 · Maria Ana Vitorino David M. Muir. Document Type. Technical Report. Date of this Version. 2-2024. DOI. 10.2139/ssrn.2220986. Abstract. This paper empirically investigates the add-on or "drip" pricing behavior of firms. We present a model in which consumers purchase a base product and, with some probability, an add-on product from …
WebMaria Ana VITORINO O ce Address: INSEAD Citizenship: Boulevard de Constance Citizen of Portugal 77300 Fontainebleau, France E-mail: [email protected] … hayward tyler group limitedWebPortions of the information appearing in ClassInfo (found in the Class Description, Grading, Exam Format, Class Format and Workload sections) are supplied by the individual instructors. hayward tyler pumps kunshan co. ltdWebOur main empirical findings can be summarized as follows. First, firms with low brand capital investment rates (low advertising expenditures) have higher average stock returns than firms with high brand capital investment rates (difference hayward tyler east kilbrideWeb© 2024 National Bureau of Economic Research. All Rights Reserved. hayward tyler lutonWebMaria Ana Vitorino's 7 research works with 119 citations and 422 reads, including: Licensing and Price Competition in Tied-Goods Markets: An Application to the Single-Serve Coffee System Industry hayward tyler ltd lutonWebMaria Ana Vitorino is an Associate Professor of Marketing at INSEAD. Professor Vitorino holds a Ph.D. and an MBA from The University of Chicago Booth School of Business and … hayward tyler mixersWebMaria Ana Vitorino, 45 Resides in Minneapolis, MN Lived In Philadelphia PA, Chicago IL Related To Anna Vitorino Includes Address (6) Phone (4) See Results Maria R Vitorino, 73 Resides in Pawtucket, RI Lived In Attleboro MA Related To Karen Vitorino, Nancy Vitorino, Eduardo Vitorino, Edwin Vitorino, Jesse Vitorino Includes Address (2) Phone (1) hayward two speed pump